BlOG/POD ARCHIVES

Everything you wanted to Know about Courses (and other educational products) but never thought to ask

The Benefit of Keeping It Simple

Tell me if this sounds familiar. You begin to write a blog post, and before you know it, your “quick update” has turned into a rambling, 3,000 word novelette that covers everything from where to find a graphic designer to how to design a business card. Now, a 3,000-word blog post can be great for traffic, but only if you’ve kept it tightly focused. But what happens all too often (in blog posts and in

Read More »

9 Ways to Find Delectable Ideas for Your Next Course

Here’s one of the most commonly asked questions I hear: “How do I find a good idea?” What they really mean, of course, is “How do I find an idea that will sell?” No one wants to spend days or weeks or more planning, developing and launching a course only to hear crickets on the big day. You want to know you’ll have at least some measure of success. But don’t overthink it. The answer

Read More »
Uncategorized

The Difference Between Online and In-Person Engagement

I learned how to be a classroom teacher by fire. Sure, the college that hired me had a ton of training that I had to do and I had to “audition” for the job by teaching a lesson to the decision makers, but before I stepped into that classroom on the first day of class, I had never actually taught anything before. Ever. I will never forget what the dean told me before my first

Read More »
Uncategorized

How Much Content Is Too Much?

How much online course content is enough?  How much is too much?  How do I avoid overwhelming my audience when I am developing my online course? This is perhaps the most common question (or set of questions) I get asked about online course development for small businesses and I totally understand why it stresses so many of you out.  The last thing we want to do, when we have sold our course to our beloved

Read More »

Hi, I'm Tracey!

This is where I curate my ten years of experience creating education for adult learners and everything I learned studying curriculum in grad school (not to mention what I have learned from running one business or another for the last thirty years) and distill it down to exactly what I think you need to know to find success in your courses.  I hope you walk away with some great nuggets!

You'll Love...

Uncategorized
Tracey Lewis Stoeckel

The Power of Visual Learning

The Power of Visual Learning: Enhancing Your Online Courses Hello, dedicated online course creators and educators! Today, we’re going to talk about something that will

Read More »
Creating Engaging Online Courses
Uncategorized
Tracey Lewis Stoeckel

Mastering the Art of Online Course Design: Unveiling Educational Psychology Secrets

Online courses have transformed the way we learn and teach. They’ve opened up opportunities for individuals and businesses to share their knowledge and expertise with a global audience. Yet, not all online courses are created equal. You may have noticed this if you have purchased online courses for your business. Some course creators manage to captivate learners with their course content, while others struggle to keep their participants engaged. So, what’s the secret to creating an effective online course that stands out and delivers meaningful learning experiences? The answer lies in the science of effective online course design.

Read More »